Rhyme is a design consultancy and manufacturer based in New York City. In 2018 the company debuted a collection of sculpturally graphic rug designs celebrating Irish wool and craftsmanship. Inspired by Insula Art, a 7th century artistic movement that emerged during early Irish monasticism, the designs offer a minimalist interpretation of swirling motifs and spiral forms typical of this period of creativity and are meticulously tufted by hand in Ireland. Rhyme founder Claire McGovern has curated site specific art and design installations, designed private and commercial interiors, and collaborated with a variety of cutting edge international designers and artists. She has played a pivotal role in the launch of design manufacturers such as Roll & Hill and Stickbulb. In 2018 she refocused her own agency Rhyme Studio to explore the concept of design as identity with a debut rug collection made by hand in Ireland. McGovern is also Business Director of RUX Studios, a position she has held since 2012, where she plays a key role in the operations and growth of the company’s two brands, Stickbulb and Gradual.